Media in Russia
Russian media market is a wide one constantly on the way of growing and undergoing changes to be up to date in nowadays life. All in all, there are about 330 TV channels including 7 channels that broadcast abroad as well, a number of radiostations focused on news and music, about 9000 newspapers and 7000 magazines, and 400 news agencies in the country.
Today television with a great variety of channels is the dominating Russian media attracting more than half population of Russia to TV screens for news and intertainment programs, popular talk shows, series and sitcoms. The majority of programs are produced in Russia, though the international channels like BBC, CNN, Euronews are also highly rated. Russia Today TV channel and Voice of Russia radio channel broadcast latest news for an English-speaking audience. Among the Russian national channels are Channel One, Russia -1, NTV, TNT, REN TV, CTC, etc.
There are over 400 news agencies in Russia fulminantly providing the media sources with the latest worldwide news, among the most prominent agencies are ITAR-TASS, RIA Novosti and Interfax.
Russia is a “reading nation”, while in Russia one can easily notice everyone reading books, newspapers, magazines in public transport on holidays. No wonder that the second most popular media in the country is print media with over 400 daily newspapers. The national press market is diverse and keeps the Russians up-to-date. The main newspapers published daily and weekly in Russia are Rossiyskaya Gazeta, Izvestia, Komsomolskaya Pravda, Argumenty i Fakty, Vedomosti and others. The main English-language newspapers are Moscow Times and The St. Petersburg Times with the publications covering the most notable events in Russia.
Russians are addicted to radio stations – music channels are often listened at the offices, in a traffic jam or during rush hours. Most channels are focused on entertainment programs and music broadcast, such as Europa Plus, Russkoye Radio, AvtoRadio, Nashe Radio. However, there are radio stations broadcasting analytical programs and news blocks. Among the main radio stations are Radio Russia, Radio Mayak and Radio Yunost.
However, the new technologies and hi-tech industries are getting more and more popular not only among the people of all ages leaving the other media sources behind.
Internet has become a wide communicaion network in Russia and one of the main sources of getting up-to-date information. Yandex, a biggest Russian network search system and one of the leading innovative companies is widely used in the country. Russians are frequent social networks users as well. Nowadays the online media market of Russia is the largest in Europe having a great potential and perspective.