Media & IT in Russia
Russian media market is a wide one constantly on the way of growing and undergoing changes to be up to date in nowadays life. All in all, there are about 330 TV channels including 7 channels that broadcast abroad as well, a number of radiostations focused on news and music, about 9000 newspapers and 7000 magazines, and 400 news agencies in the country.
Today television with a great variety of channels is the dominating Russian media attracting more than half population of Russia to TV screens for news and intertainment programs, popular talk shows, series and sitcoms. The majority of programs are produced in Russia, though the international channels like BBC, CNN, Euronews are also highly rated. Russia Today TV channel and Voice of Russia radio channel broadcast latest news for an English-speaking audience.
Russia is a “reading nation”, while in Russia one can easily notice everyone reading books, newspapers, magazines in public transport on holidays. No wonder that the second most popular media in the coutry is print media with over 400 daily newspapers. The national press market is diverse and keeps the Russians up-to-date. However, the new technologies and hi-tech industries are getting more and more popular not only among the people of all ages leaving the other media sources behind.